As essential to winter as...
This animated .gif was used for Facebook and Twitter as well as the digital screen in Nissan dealerships. Winter tires are proven for extra safety and should be considered a winter staple. Can you imagine going out in the snow and cold without winter boots? Why would you do that to your car?
I storyboarded the frames and worked with a 3D software designer to make this come to life.
Graphic designer: Ryan Conlin